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WhatsApp API Privacy Policy

Last updated: [15/01/2026]

1. Introduction

At [Your Company Name], we respect your privacy and are committed to protecting the personal information you share with us through WhatsApp. This Privacy Policy explains how we collect, use, store, and protect information when you communicate with us using the WhatsApp Business API.

By initiating a conversation with us on WhatsApp, you consent to the practices described in this policy.

2. Information We Collect

When you interact with us via WhatsApp, we may collect the following information:

  • Mobile number
  • Name and profile information (if available)
  • Messages, queries, and responses shared via WhatsApp
  • Media files (images, documents, videos) voluntarily shared
  • Transaction-related details (if applicable)
  • Technical metadata (timestamps, message status)

We do not collect sensitive personal data unless explicitly required and consented to by you.

3. Purpose of Data Collection

We use WhatsApp communication data for the following purposes:

  • Customer support and service communication
  • Product/service inquiries and demos
  • Transactional updates and notifications
  • Account-related communication
  • Marketing or promotional messages (only with explicit opt-in)
  • Improving our services and response quality

4. User Consent & Opt-In

  • You initiate communication or explicitly opt-in to receive messages from us.
  • Promotional messages are sent only after opt-in consent.
  • You can opt out anytime by replying “STOP” or contacting us directly.

5. Data Sharing & Third Parties

  • Messages are processed through the WhatsApp Business API provider (authorized by Meta).
  • We do not sell, rent, or trade your personal data.
  • Data may be shared only when required:
    • To comply with legal obligations
    • With trusted service providers under strict confidentiality
    • For fraud prevention or security purposes

6. Data Storage & Security

  • All WhatsApp data is stored securely with restricted access.
  • We use industry-standard security measures to prevent unauthorized access, misuse, or disclosure.
  • Messages are retained only as long as necessary for business or legal purposes.

7. End-to-End Encryption

WhatsApp messages are protected by end-to-end encryption, meaning messages are secure between you and us. However, once received, data is handled according to our internal security policies.

8. User Rights

You have the right to:

  • Request access to your data
  • Request correction or deletion of your data
  • Withdraw consent for WhatsApp communication
  • Lodge a complaint regarding data usage

Requests can be made by emailing [your support email].

9. Compliance with Laws

We comply with:

  • Information Technology Act, 2000 (India)
  • Applicable Data Protection Rules
  • Meta WhatsApp Business Messaging Policies

10. Changes to This Policy

We may update this policy from time to time. Updates will be reflected on this page with a revised “Last updated” date.

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